Frequent flyer programmes have changed the way people travel. Offered by airlines around the world, these programmes offer loyal customers a wealth of benefits, from free flights to upgrades and exclusive perks. However, navigating the complexities of frequent flyer programmes can be daunting for beginners and seasoned travellers alike. In this guide, we listed all nuances of frequent flyer programmes and everything you need to know to get the most out of these loyalty schemes.
Frequent flyer programmes explained
Frequent flyer programmes, also known as loyalty or mileage programmes, are initiatives launched by airlines to reward customers for their continued patronage. The basic premise is simple: the more you fly with a particular airline or its partners, the more rewards you earn. These rewards are usually in the form of points or miles that can be redeemed for various benefits such as free flights, upgrades, lounge access and more.
Earning points/miles
The primary way to earn points or miles in a frequent flyer programme is by flying with the airline or its partner airlines. The number of points you earn is usually based on factors such as distance flown, class of service and fare paid. But flying is not the only way to earn points. Many frequent flyer programmes offer co-branded credit cards, where cardholders earn points for every dollar spent on purchases. In addition, some programmes have partnerships with hotels, car rental companies and other businesses, allowing members to earn points in these ways as well.
Different loyalty programmes
Most frequent flyer programmes have tiers that represent different levels of loyalty. These tiers are usually named after precious metals (e.g. Silver, Gold, Platinum) and offer increasingly valuable benefits as you move up the tiers. Tier status is usually determined by the number of miles or segments flown within a specified time period (often a calendar year). Benefits of higher tier status can include priority boarding, complimentary upgrades, bonus point accrual, lounge access and dedicated customer service lines.
Redeeming points/miles
Once you’ve earned enough points or miles, you can redeem them for rewards. The most common redemption option is free flights, where you can use your points or miles to book flights with the airline or its partners. However, the value of your points can vary greatly depending on factors such as destination, class of service and availability. In addition to flights, many frequent flyer programmes allow members to redeem their points for upgrades, hotel stays, car rentals, merchandise, gift cards and more.
Maximising value of your frequent flyer program
To get the most out of a frequent flyer programme, it’s important to understand how to maximise the value of your points or miles. This often involves strategic planning and taking advantage of promotional offers and redemption opportunities. Some tips for maximising value include:
Flexible redemption: Be flexible with your travel dates and destinations to take advantage of lower redemption rates.
Redemption Sweet Spots: Research and identify redemption sweet spots where you can get the most value for your points.
Point pooling: Some programmes allow members to pool or transfer points with family or friends, which can help you reach redemption thresholds faster.
Credit card benefits: Take advantage of co-branded credit card benefits such as sign-up bonuses, bonus earning tiers and travel perks.
Elite status: Strive to achieve elite status within the programme to unlock additional benefits and perks.
Pitfalls to avoid when choosing frequent flyer program
While frequent flyer programmes offer many benefits, there are some pitfalls to be aware of:
Expiration policies: Points or miles may expire if there is no account activity for a period of time, so make sure you stay active in the programme.
Blackout dates and limited availability: Popular routes and dates may have limited award availability, making it difficult to redeem points for desired flights.
Fees and taxes: While the flight itself may be free when redeemed with points, you may still be responsible for taxes, fees and surcharges.
Devaluation: Airlines can devalue their loyalty currency by changing redemption rates or adding restrictions, so it’s important to keep up to date with programme changes.
The benefits of frequent flyer programs
Frequent flyer programmes can be incredibly rewarding for travellers who know how to use them effectively. By earning points through flights, credit card spending and other activities, and redeeming them strategically for valuable rewards, you can unlock a world of travel benefits and experiences. However, you should understand the nuances of each programme and be aware of changes that may affect the value of your points. Frequent flyer programmes can enhance your travel experience and make your trips more enjoyable and cost-effective.
